Company Coverage
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“Look beyond the office dogs, Lego sets and the gong used for company announcements, and you’ll find Opower employees huddled around a whiteboard mapping out ways to decrease energy consumption.
Opower, co-founded in 2007 by Alex Laskey and Daniel Yates, is a management software company that encourages people to use less energy in their homes. This year, the company will generate two terawatt hours in electricity savings, said Laskey, who is also Opower’s president. To put that in perspective, two terawatt hours is enough to power a city of more than half a million people.”Work is better with fun and games
May 10, 2013
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“And then you've got a Virginia company called Opower that's used government data on trends in energy to save its customers $200 million on their energy bills.”
President Obama Pitches 'Dynamic, Cutting-Edge Economy'
May 9, 2013
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“Opower is working with National Grid Rhode Island to deliver the Home Energy Report program to all 425,000 of its residential customers. Based on behavioral science and data analytics, the program will give all customers the tips and insights they need to see how their energy usage stacks up against their neighbors and find new ways to save on their energy bills. National Grid is the first utility to provide the program statewide, according to Opower.”
Opower, National Grid launch energy efficiency program in Rhode Island
May 3, 2013
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“A similar trend is underway in energy conservation. The company Opower partners with utilities to give customers visibility into how their electricity consumption compares with the average of their neighborhood.”
Little Data Makes Big Data More Powerful
May 3, 2013
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“Opower is practically blanketing Rhode Island with its home energy report programs through the state’s major utility, National Grid.
The home energy management services company will provide its platform to all 425,000 of National Grid’s residential customers. Opower already works with National Grid in parts of Massachusetts, but the contract in Rhode Island is the first time a utility has rolled out Opower’s program to its entire statewide territory at the same time.”Rhode Island Gets the Opower Treatment
May 3, 2013
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“Opower is an interesting startup with what sounds like a complex task: Give consumers better and more organized access to data about their energy usage. Once you do that, in theory, they’ll naturally start consuming less. They’ll save money, and Opower will make some money too. It really is just about as simple as that, with some deep partnerships with utilities built in.”
Interview: Anand Babu, Dir Platform Strategy & Marketing, Opower
May 1, 2013
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“Bloomberg has named Opower one of the 2013 New Energy Finance Pioneers. The awards program, now in its fourth year, selects ten New Energy Pioneers each year. This year, the independent panel of industry experts selected the winners from more than 200 global candidates and assessed them against three criteria: innovation, demonstrated momentum, and potential global scale.”
Opower Honored by Bloomberg
April 27, 2013
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“Opower was adding 100 new employees a year, many of them Millennials -- "the Facebook generation" -- who wanted frequent feedback, Coyne said. For a performance review program to be successful, it needed to incorporate the behaviors and culture that the new employees brought with them to the enterprise, she said.
In other words, a performance review program needs to be social, fast (close to real time), transparent and non-hierarchical.”Social performance management under review at many companies
April 23, 2013
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“Utilities need all the help they can get when it comes to consumer engagement. EnterOpower, which has become the darling of utilities seeking to engage consumers with their basic energy use and encourage efficiency. The startup just launched its latest platform, which takes the company from an easy, light-touch customer engagement offering to an enterprise-level software platform.”
Bloomberg Announces 2013 New Energy Pioneers
April 23, 2013
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“But the ranks of companies that do this well are much, much smaller. This is an art. If the content reads like a press release, consumers will see it as a press release.
Arlington-based Opower has mastered this approach, populating its “Outlier” blog with a constant stream of novel conclusions about home energy usage, which forms Opower’s core businesses. The tone is chattier than a news release. The content is more whimsical. The posts don’t push any particular product, or even the company itself.”Technology's next marketing method
April 19, 2013
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“In light of the efficiency gap and our still limited understanding of the reasons for it, the best approach for now might be one that focuses on direct information provision to households and businesses, sometimes accompanied by a "nudge." Studies ofOPower experiments in which information is combined with a social norms message, such as a comparison of a household's energy use to its neighbors, found that energy use was reduced by about 1.5% to 3% (see research by NYU's Hunt Allcott and coauthors on this topic). ”
The Experts: How Should Governments Encourage Energy Conservation?
April 17, 2013
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“As lead writer for Arlington-based energy data startup Opower Inc., Barry Fischer is tasked with extracting and conveying insights on power consumption from an ever-expanding pile of numbers. Fischer, whose work can be found on Opower’s “Outlier” blog, discusses how he turns “an unprecedented data set” into attention-grabbing conclusions.”
Q&A: Barry Fischer, Opower's head writer
April 3, 2013
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“When people talk about big data in the energy space, most think about customer data – the information gathered from a smart meter. Opower goes well beyond that. They pull data from about 80 different sources, both internal and external to the utility – including data from the Department of Energy and the Energy Information Agency.”
Energy Data Fuels Innovation (Pun Intended)
April 3, 2013
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“And efficiency is what the Enernet is all about. Take Virginia-based Opower, one of the oldest and most successful Enernet companies. Opower began by offering homeowners the chance to compare their power use with their neighbors’. Just knowing whether they were energy hogs or energy saints–along with following Opower’s energy-efficiency tips–was enough to reduce waste among homeowners.
”Smart Power
March 28, 2013
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“The best-known application of social norming comes from the company Opower, where Cialdini is chief scientist. If your utility company is a client, then you’ll get a gas or electric bill that compares your energy usage with that of your neighbors in similar-size houses. It gives you a smiley face if you are doing well — two if you are in the top 20 percent — and provides tips on how you can save more energy. Opower cuts usage by 2 percent or more, and sustains those cuts.”
The Destructive Influence of Imaginary Peers
March 27, 2013
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“Alex Laskey, President of Opower talks about his company's efforts to give energy usage data to consumers.”
ECO:nomics: Next Big Thing: Opower
March 26, 2013
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“And efficiency, after all, is what the Enernet is all about. Take the Virginia-based OPower, one of the oldest and most successful companies in the energy management space. OPower began by offering homeowners the chance to compare their power use to those of their neighbors, to discover whether they were energy hogs or energy saints. Just the contextualizing effect of knowing how you compared to others—along with OPower’s energy efficiency tips—was enough to encourage most homeowners to reduce waste. But as smarter meters began to gather much more granular data about energy use—as many as 1 million energy reads per year—OPower has been able to offer much more.
”Smart Power: Why More Bytes Will Mean Fewer—and Cleaner—Electrons Read more: http://science.time.com/2013/03/26/smart-power-why-more-bytes-will-mean-fewer-and-cleaner-electrons/#ixzz2Oe2xFjgx
March 26, 2013
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“Opower has partnered with New Zealand-based energy retailer Mercury Energy to bring Opower's customer engagement platform to Mercury's 300,000 customers.”
Opower Putting Energy Monitoring To Work In New Zealand
March 25, 2013
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“Attendees at a Wall Street Journal conference on business and the environment voted Opower, a company that works with utilities on getting homeowners to reduce electricity, as the best potential investment out of six candidates.
Opower works with utilities on getting homeowners to reduce electricity use by providing them information and employing behavioral-science strategies. The company now has 86 utility customers in seven countries, said Alex Laskey, president of Opower.
”Opower Voted Best Potential Investment at Conference
March 21, 2013
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“The next time you get a statement in the mail from your energy provider, take a good look at it. Depending upon your provider, you may see a little graph comparing your home’s energy usage to your neighbors’. It turns out, this is one of the simplest, most effective tools in changing human behavior — social pressure and the perception of “normal.” We explore this phenomenon with two great thinkers on the topic.”
From Voting To Energy Usage: How Social Pressure Affects Our Behavior
March 21, 2013
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“Opower, an Arlington, Virginia-based start-up, shows how hardware like smart meters can spawn business opportunities. Utilities hire Opower to provide reports on customers' energy use; in turn, it recommends ways to improve energy efficiency. ”
To Reduce Their Risk, Cleantech Investors Turn to Cleanweb Plays
March 20, 2013
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“– The fast and powerful results from the right incentives. We all know this to be true—you get what you measure—you get the behavior you reward. However, as business leaders, we often get complacent with our incentives. We don’t constantly innovate on them. We don’t change them as our business situation changes. Jennifer Granholm, the former governor of Michigan, talked about the great results from the federal government’s “Race to the Top” funding incentives for states who innovate successfully in education. She called for the same process to innovate in energy. Alex Laskey, the founder of Opower, has helped individual customers save $200 million by using social incentives that illustrate how one’s energy use compares to one’s neighbors on utility bills.”
What Business Leaders Can Learn From TED2013
March 13, 2013
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“If you’re active on social media, you may have noticed a viral video about U.S. wealth inequality making the rounds. In just a few short days this video was watched and shared by millions, raising awareness about the difference between our perception of how wealth is divided and the reality.
According to a report from energy start-up Opower, however, wealth isn’t the only thing unequally distributed in America. Drawing upon its vast set of energy consumption data, the company found that those with the most cash in their pocket are also the ones sucking up a lot of our precious power.”Is Energy Use Distributed As Unequally As Our Wealth?
March 9, 2013
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“On Thursday, Obama met with top executives from oil and gas producerAnadarko Petroleum Corp, renewable power producer NextEra, power producer Sempra, and shipping giant FedEx Corp, one of the world's biggest fuel consumers.
More than a dozen people were at the meeting, which also included executives from Southwest Gas, energy data firm Opower, wind turbine parts-maker Winergy, as well as several academics and advisers.”Obama to address energy in Illinois trip after meeting leaders
March 8, 2013
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“President Obama hosted a casual off-the-record meeting with a diverse group of energy and climate change experts at the White House on Thursday evening, officials and participants said Friday.
The session appeared to mark an early stage of the “national conversation” on how to deal with climate change that Mr. Obama promised to lead shortly after he was re-elected in November.”Energy and Climate on the White House Agenda
March 8, 2013
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“Opower found that electricity consumption is much more evenly distributed than income in the US: the top 1% of households consume 4% of total US residential electricity and spend 4x more per year on electricity than the the average household – $4,000: $1,000. Casting a wider net and digging deeper into the data revealed insights with far-reaching implications when it comes to crafting energy policies, reducing energy consumption, and enhancing energy efficiency in US homes.
”US Electricity Consumption Much More Evenly Distributed Than Income, Wealth Read more at http://cleantechnica.com/2013/03/08/us-electricity-consumption-much-more-evenly-distributed-than-income-wealth/#wPEXGXJWuuDU7DjS.99
March 8, 2013
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“Based on this variability, the study concludes that:”
Large-scale energy efficiency efforts (e.g. cutting energy waste in half by 2030) can’t exclusively focus on the very highest users, for the simple reason that such homes are in limited supply (e.g. only 4% of homes). Instead, saving energy at scale requires a broad-based approach that works well for homes across the usage spectrum.
So, to save energy, we need to think harder about initiatives that reach lots of people, as opposed to focus on only the (seemingly) low-hanging fruit: people with bigger home and lots of income.Meet The New 1%: The Tiny Sliver Of Americans Using Tons Of Energy
March 8, 2013
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“ates and Harvard pal Alex Laskey founded Opower, which offers consumers energy efficiency tools, information and incentives to cut their energy use. For example, its digital energy reports show utility customers how their energy use compares with that of their neighbors and how much it has increased or decreased from the prior year. - See more at: http://www.entrepreneur.com/slideshow/225974#3”
A Look Inside Washington D.C.'s Startup Scene
March 1, 2013
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“That’s the theory driving Opower, a company that’s helped millions of people lower their energy bills. Rather than sell or produce energy, it makes software—software that is changing the way Americans consume energy by setting them in a contest against their neighbors. In the process, Opower has discovered that when it comes to energy efficiency, conscientiousness doesn’t inspire nearly as much change as competition (and a little judgment).”
A Little Guilt, a Lot of Energy Savings
March 1, 2013
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“Barry Fischer, head writer at the data blog from Opower, the company thatcrunches data for utility companies servicing almost half of all households in the United States, passed around sample bills that chart consumers’ year-to-year energy use and show how consumers compare with their neighbors. Besides the information for bills, Opower also provides alerts if consumers are on track to get a high energy bill and a Facebook app for consumers to compare their energy use with that of their friends. ”
Big data can improve websites, cut energy bills, save lives
February 28, 2013
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“Every year in the U.S. alone $40 billion of energy is wasted. Laskey projects that by thinking not just about material sciences but about behavioral sciences, we could save 2 terawatts a year — more than enough energy to power every home in St. Louis and Salt Lake City for more than a year.”
The psychology of saving energy: Alex Laskey at TED2013
February 27, 2013
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“Kateri Callahan, president of Alliance to Save Energy, and Alex Laskey, president of Opower, company that helps consumers pinpoint wasteful energy practices, explain what the Energy 2030 campaign will achieve. ”
Campaign Aims to Accelerate Energy Efficiency
February 24, 2013
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“Addressing this problem is a dedicated, diverse and bipartisan coalition of energy leaders, aligned through the Alliance to Save Energy, called theCommission on National Energy Efficiency Policy. The commission has spent the past year analyzing opportunities to make our economic sectors more energy productive and recently released a plan, Energy 2030, outlining specific, actionable policy to invest, modernize and educate in order to double U.S. energy productivity by 2030.”
America: The Worldwide Leader In Wasting Energy
February 22, 2013
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“The Zynga of green gamification is Opower, which is a software player that processes big household energy data into a gamified interface that helps people reduce their power consumption and utility bills. The company partners with utilities to analyze data in more than 50 million homes and it closed out 2012 bysaving users an estimated 2 terawatt hours of energy, or $200 million. ”
Why companies are fueling the rise of green gaming
February 21, 2013
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“Honeywell and Opower have introduced new technology designed to help utilities attract more homeowners to voluntary programs that decrease electricity usage and help create an effective energy grid without having to build new power plants. ”
Honeywell Teams with Opower to Reduce Energy Demand
February 14, 2013
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“Alex Laskey, founder of Opower and one of the Energy 2030 commissioners, said much of the incentives could come from state programs as part of the race-to-the-top competition to receive federal funding. The group also expects to see continued investments in energy efficiency programs by utilities.”
Obama Proposes Big Goal for Energy Efficiency in Buildings and Homes
February 13, 2013
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“There has already been some movement in sectors where consumers are used to downloading data, like banking. For instance, BillShrink and Hello Wallet use government and private sector data to help people to make better consumer finance decisions. OPower combines energy efficiency data from appliances and government data on energy usage and weather to produce personalized advice on how to save money on energy bills.”
Personal data ownership drives market transparency and empowers consumers
February 13, 2013
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“Alex Laskey, founder of the energy efficiency company Opower – and a member of the commission – said the initial idea for the target was inspired by the Obama Administration’s aggressive fuel economy standards.
“Our commission asked the question: ‘if we can drive twice as far on a gallon of gasoline why can’t our economy grow with half the energy?’” explained Laskey.”Obama Calls for Doubling US Energy Efficiency by 2030
February 12, 2013
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“Opower, a Virginia company that works with utilities to encourage customers to conserve energy, has been exploiting Mullainathan’s second tenet, the persuasive power of example, by using social media such as smart-grid engagement, mobile apps, and Facebook to show consumers how their energy use compares with their neighbors. Michael Sachse, vice president of regulatory affairs and general counsel, said the result has been a 2 percent energy reduction, “and 2 percent is more than you think.””
Technology’s new frontier
February 11, 2013
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“Based in part on these findings that were corroborated in additional research, Cialdini helped found Arlington-based OPower, a firm that is currently working with almost 80 utilities in the United States and five other countries, crunching data from their service areas to compare the energy use of each residential customer with that of 100 others in similarly sized nearby houses or apartments. ”
Making a psychological case for cutting home energy use
February 8, 2013
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“Here's an unsettling fact: The U.S.economy wastes more energy than it uses. Each year, 57percent of the energy flowing into our economy — from oil, coal, natural gas or renewables — is wasted as heat, noise and leaks. And this estimate is conservative: It doesn't include lights that illuminate unoccupied rooms, or air conditioners left running in a vacant home or office.”
America's energy challenge
February 8, 2013
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“Alex Laskey, president and founder of Opower, which works with utilities to improve energy efficiency, said his company's efforts are sometimes stymied when utilities aim to meet a state's modest minimum efficiency standards. A Race to the Top-like program could help states provide utilities with incentives to pursue all the energy efficiency that is cost-effective, he said. And it could provide his company with an opportunity to compete.
"There isn't simply -- I think at the moment -- the will in Congress to pass a bipartisan, huge, raise-the-standards energy-efficient [bill]," Laskey said after the news conference. "But creating space for the states to innovate, I think, makes a ton of sense."”Sen. Warner-led group rolls out plan to double productivity
February 7, 2013
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“Energy-efficiency efforts would be helped by standardizing the financing tools to attract money from Wall Street and putting energy data into home mortgages and rental leases, according to a new set of policy recommendations from a bipartisan group.
“Well over a trillion dollars in cost-effective energy savings opportunities are available in the United States, but achieving the savings will require the investment of hundreds of billions of dollars,” according to a report issued Thursday from the Alliance Commission on National Energy Efficiency Policy.
The group, led by Alliance to Save Energy board co-chairmen Sen. Mark Warner (D-Va.) and National Grid U.S. President Tom King, has set a goal of doubling U.S. “energy productivity” by 2030.”Report: Make energy-efficiency investment simpler
February 7, 2013
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“The energy consulting firm OPower released a report this week revealing that energy use actually dropped throughout the country during the 2012 Super Bowl — plasma big screens be damned.”
How the Super Bowl actually saves energy
February 4, 2013
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““Opower Mobile enhances the innovative solutions we bring to utilities and can help utilities both reduce their cost-to-serve and improve the customer’s experience, all while bringing the trusted Opower program to the palm of your hand.
”Opower’s new mobile app will allow customers to do a lot of neat things while on the move. One feature that should get people’s attention allows a person to see how much energy they are using in their home, while comparing their energy usage to similar homes.
”Opower Releases New Energy Mobile Phone App Read more at http://cleantechnica.com/2013/02/04/opower-releases-new-energy-mobile-phone-app/#ZDQUehOTWMKxLj5s.99
February 4, 2013
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“The Energy Management Platform introduced by Honeywell and Opower not only provides homeowners with easy-to-use tools to reduce their energy consumption, but also integrates demand response and energy efficiency programs for utilities which have typically been separate programs, the two companies said. The platform is now undergoing testing in a trial to evaluate customer acceptance.”
Honeywell and Opower unveil new home energy management platform
February 4, 2013
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“Nothing motivates quite like friendly competition, and Opower knows it. The 5-year-old company persuades people to save energy in part by showing them how their kilowatt-hours stack up to those of their peers, via targeted mailings. Working in partnership with local utilities, Opower provides customers with personalized insights on ways to cut their energy bills and protect the planet at the same time. The company blends a feel-good attitude with practical information, and the combination is paying off: So far, it has signed up 80 utilities to purchase its services in North America, Europe, and Australia. ECOHOME recently spoke with Opower’s director of product marketing, Anand Babu.”
Opower Teams With Utilities To Cut Energy Use
February 1, 2013
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“At detailed in the report “Will the Super Bowl save the planet? How America’s most watched TV event reduces home energy usage,” the household energy usage of 91,000 anonymous households in the Western U.S. actually plummeted during the most watched television broadcast of all time, Super Bowl XLVI. At the very least, it was lower — down as much as 5 percent — when compared to a typical Sunday afternoon/evening during the dead of winter.”
Report: Is the Super Bowl a household energy saver?
February 1, 2013
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“Pacific Gas and Electric (PG&E), whose service territory includes the San Francisco Bay area, isn't worried, either. “We expect demand to be within the range of normal for a typical Sunday with plenty of capacity on both our transmission and distribution systems,” a PG&E spokesperson told TransmissionHub.
Opower, a company that provides tools, information and incentives to encourage conservation, analyzed electricity use on Super Bowl Sunday 2012 using data from 91,000 anonymous households in the western U.S. and 54,000 households in the East, then compared it to typical use patterns.”Grid Operators Not Expecting Unusually High Demand on Super Bowl Sunday
February 1, 2013
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“Smart meters are often seen as a technology to link the electricity grid and homes, but smart thermostats appear to be gaining more attention from technology providers and utilities.
At the utility industry conference DistribuTech this week, thermostat giant Honeywell announced its Energy Management Platform, a system developed with energy efficiency software company OPower.”Wi-Fi Thermostats Connect Utilities to Consumers
February 1, 2013
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“It sounds like a ridiculous premise. A football game saving the planet? But the answer could be 'yes,' if we take what we learn about energy consumption during the Super Bowl and apply it to every other day on the calendar.
That is what a Virginia-based energy analytics company does and sells.”Opower found that energy usage in the U.S. drops by more than five percent during the Super Bowl and as much as 7.5 percent during the half-time show, even though it would take 10 coal-fired power plants to fire all the televisions being watched.Can the Super Bowl Save the Planet?
February 1, 2013
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“Big-screen televisions, especially the older plasma models, can be energy hogs. So can refrigerators, dishwashers, and other kitchen tools. It seems logical, then, that big events like the Super Bowl where people huddle en mass around TVs and eat lots of food would cause a spike in energy consumption. But that’s not the case.
OPower, an energy consulting firm that previously brought us a breakdown of household politics and energy efficiency, released a report this week revealing that energy use dropped precipitously throughout the U.S. during the 2012 Super Bowl--the most watched TV event of all time.”The Super Bowl Saves The Country A Whole Lot Of Energy
February 1, 2013
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“One benefit of 111.3 million people simultaneously consuming the same thing is that they're not consuming a vast multitude of other things.
That might explain why residential electricity use dropped as much as 5 percent below average levels during last year's Super Bowl, according to a study by Opower, a company that develops energy-monitoring tools for utility companies.
”Will the Super Bowl save energy?
January 31, 2013
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“Consumer technology company Honeywell have teamed up with the world’s leading utility customer engagement solutions company Opower to introduce a new technology that they hope will encourage utilities to attract more homeowners to voluntary programs that will help curb their demand for electricity.
The Energy Management Platform is a combination of Honeywell’s Wi-Fi thermostat and Akuacom utility management software with Opower’s interactive, cloud-based application.
”Honeywell Teams Up With Opower To Curb Electricity Demand Read more at http://cleantechnica.com/2013/01/31/honeywell-teams-up-with-opower-to-curb-electricity-demand/#xPy2EP64PFrycl4U.99
January 31, 2013
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“Building on a partnership that first began in 2011, Honeywell and Opower introduced new technology this week that targets homeowners to join energy efficiency and demand response programs offered by utilities.”
Honeywell and Opower team up on smart energy
January 30, 2013
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“At DistribuTECH 2013, the partnership has materialized with a more concrete offering -- an integrated energy management platform. The platform brings together Honeywell’s Wi-Fi thermostat, Akuacom’s utility management software for demand response, and Opower’s cloud-based app.
The combination is meant to drive greater participation in demand response and efficiency programs, the latter of which have mostly been Opower’s focus in the past. Pacific Gas & Electric is currently testing the platform for energy efficiency with about 500 customers. Four other utilities are also running pilots. ”Opower and Honeywell Partner for Home Energy Management
January 30, 2013
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“Opower introduced Opower Mobile, expanding the reach of Opower's customer-centric utility relationship solutions. The new app, announced at DistribuTECH, brings Opower 4 to smart phones.Opower Mobile allows utilities to engage with customers while empowering customers to take control of their energy use anytime, anywhere on their mobile device.”
Opower brings customer energy management app to smart phones
January 29, 2013
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“Honeywell and Opower introduced new technology that will help utilities attract more homeowners to voluntary programs that curb the demand for electricity, and help create a stable and effective energy grid without new power plants.
The Energy Management Platform drives program participation by giving homeowners the latest tools to easily balance comfort, convenience and cost. It also merges demand response and energy-efficiency programs for utilities — traditionally separate activities — to streamline deployment and management, and boost overall results.”Honeywell, Opower link utilities with homeowners to stabilize grid
January 29, 2013
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“As millions of Americans huddle around TVs with friends and family this Sunday to watch the Super Bowl, they’ll neglect their laundry, skip vacuuming the carpet and abandon just about anything else that requires electricity, according to a new study. As a result, energy usage will plummet.
During the 2012 Super Bowl, which ranked as the most watched television broadcast in U.S. history with 111.3 million viewers, energy usage dropped 5 percent in the Western U.S. and 3.8 percent in the East, energy consultancy Opower reported. ”Energy use plummets on Super Bowl Sunday, study finds
January 28, 2013
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“Opower, an energy consulting firm, compared the electricity use of 145,000 American households during last year’s Super Bowl with consumption on other winter Sundays when the weather was similar. Power use was down by as much as 7.7 percent, depending on the region of the country. And in the West, where the game ended early in the evening, electricity consumption was depressed until bedtime.”
Is There a Green Side to the Super Bowl?
January 28, 2013
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“Big data, or the analysis of large data sets, is transforming how businesses improve the customer experience and uncovering valuable information buried in supply chains everywhere.
If you’re selling home-energy retrofits, what better way to generate leads than partnering with your local utility company? Seventy-five of them now aggregate huge amounts of data using OPower’s online tools. Don’t be intimidated by big data — technology will continue to make it manageable.”6 Trends Reshaping Small Businesses in 2013
January 25, 2013
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“Opower Inc., a provider of energy- monitoring software, says that customers of its more than 80 utility clients will reduce their electricity consumption by 3.5 terawatt-hours through 2014, enough to power the city of Indianapolis for a year.
The company’s technology has saved about 2 terawatt-hours of power in the past five years, enough to take a 500,000-person city off the grid for a year, Arlington, Virginia-based Opower said today in a statement. As more customers sign on, the software is expected to reduce power consumption by another 1.5 terawatt-hours in the next 12 to 18 months in six countries including the U.S., U.K. and Australia.”Utilities Use Opower Software to Save 3.5 Terawatt-Hours by 2014
January 24, 2013
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“Opower, a customer engagement solutions provider for the utility industry, says it has successfully completed a Service Organization Controls (SOC) 2 Type 2 examination related to the security and confidentiality principles of the American Institute of Certified Public Accountants (AICPA) Trust Services Principles (TSPs).”
Opower Platform Achieves SOC 2 Certification
January 23, 2013
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“Opower founder and chief executive officer Dan Yates explains, “As part of Opower’s founding principles to protect confidentiality and earn the trust of the industry we serve, we have invested heavily in data integrity, confidentiality, and security. Reaching this prestigious recognition illustrates the success and nature of our commitment and establishes Opower as the market vanguard for data confidentiality. Our solutions support more than 80 utilities and 15 million consumers around the world and are based on the most rigorous standards available.””
Opower Focuses on Data Security
January 20, 2013
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“As electric utilities increasingly shift to a more customer-centric engagement model, it is critical that they ensure data privacy and security while maintaining data integrity in order to properly manage demand response and energy-efficiency programs. The SOC 2 from the American Institute of Certified Public Accountants is the highest data security certification a company can obtain in order to provide this protection, and Opower claims it is the first in the industry to obtain such certification.”
Certification provides additional assurance of data security
January 17, 2013
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“Every now and then I like to be able to raise eyebrows with an impressive, unexpected or otherwise ... well, eyebrow-raising fact about energy. The people over at OPower shared a list they compiled with me, and I wanted to pass them on to you. Maybe you'll find one or two of them worth passing on.”
Energy Stats to Remember
January 7, 2013
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“One good answer comes from the folks at Opower, the market leader in customer engagement solutions for utilities. Opower recommends a 360 or full-circle approach (see illustration nearby). · First, help them care with paper reports, recommendations, and "gamification" - and with multi-channel outreach. · Next, help them understand via alerts, portals and customer service recommendations. · Next, help them take action with such things as coupons, rebates and offers. (In this phase, utilities can partner with third parties such as home centers on energy efficiency and demand response initiatives.) · Finally, help them take control via smart thermostats and home energy management.”
The why, when and how of full-circle customer engagement
January 4, 2013
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“With LivingSocial’s consolidation — it laid off 400 employees in late November, 160 of them in the District — D.C. tech will be looking for a new flagship. And all the available contenders sell to the business market. There’s Opower Inc., just over the river in Arlington, which sells its energy efficiency software to electrical utilities.”
B-to-B tech getting its time in spotlight
January 4, 2013
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“Opower: I’ve covered these energy software leaders closely, so I won’t rehash them here. But in 2012 the company made strides like launching smart thermostat utility software trials with Honeywell, and it helped customers collectively save 2 terawatt hours of energy by the end of last year. ”
13 Energy Data Startups to Watch in 2013
January 3, 2013
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“Washington, DC-based Opower provides utility companies with cloud-based software aimed at minimizing energy waste. The company is growing quickly, working with data from more than 50 million U.S. homes. Opower expects to reduce American energy costs by $200 million in 2012. The company is not involved in solar energy -- an industry that has generally struggled in the markets -- and instead simply helps consumers cut down on current energy waste. CFO Thomas Kramer was previously with another IPO-ready software company, Cvent, which helps businesses plan and orchestrate conferences.”
10 IPOs to look for in 2013
January 2, 2013





































































