“On Thursday, it released Opower 5: Flex, the latest version of its enterprise software that utilities use to generate customized energy efficiency reports, run demand response programs and communicate with their customers. It's a tool that monopoly utilities can use to transition from treating customers as ratepayers to more active consumers with the ability to do things that weren't possible a few years ago, such as switch providers, go solar for little cost and demand cleaner energy, said Yates. "Utilities are significantly increasing their ability to communicate with their customers and they're beginning to see it as strategic," he said. ”
February 28, 2014
“Opower has succeeded in large part because it is a helpful ally to utilities that are required to encourage efficiency. By analyzing utility metering data, the firm sends out messages to consumers through mail, email, text or the web about how they stack against their neighbors. The approach, based on simple behavioral science, has proven remarkably effective for getting consistent residential savings in the 2 percent to 4 percent range -- enough to keep the regulators happy and show that utilities are doing something innovative. But that part of the company's history is old news. As Opower has expanded to 93 utilities and crunched data on more than 32 million consumers, its cloud-based software is becoming deeply embedded into utility customer care and electronic billing operations. The result is a company that no longer just does behavioral analytics, said Yates.”
February 27, 2014
“Opower on Thursday released new software boosts its cloud-based platform's "business intelligence, web extensibility, and message targeting," according to a press release. The Opower 5: Flex software uses Elasticsearch, a big data search engine that can sort a utility's customers based on location, income, engagement, energy usage and other categories. Along with having customized data on the back end, the utility can also customize the web portal.
February 27, 2014
“"We don't really want to shame people," said Val Jensen, ComEd's senior vice president for customer operations. To that end, the company stopped putting smiley and frowny faces on the reports, responding to customers who complained they'd prefer to be treated like rational grown-ups. But research has shown that neighbor comparisons are the most effective way to get people to conserve energy, he said. More people respond to hearing what their neighbors are doing than to the prospect of helping the environment or saving money. ”
March 2, 2014
“Starting this month, PSNH will send up to 25,000 residential customers their first personalized Home Energy Report, a new, innovative tool providing customers with essential information designed to help them improve the energy efficiency in their homes and save on monthly electricity bills. The pilot program will be in place for at least 12 months.
“The Home Energy Reports are part of our latest efforts to support energy efficiency among our customers,” said Thomas Belair, Manager, PSNH Energy Efficiency Services. “Customers receiving the reports will have greater insight into their energy usage, creating awareness of ways to use energy more efficiently while saving money on their monthly electricity bills.”
PSNH has partnered with Opower to design, prepare and deliver the information-based Home Energy Reports. ”
March 1, 2014
“Did you ever wonder if you're using more electricity than your neighbor in a similar home, and if so, what you can do about it? Public Service of New Hampshire is pilot-testing a new program designed to answer that question and many others related to your energy consumption. About 10,000 of the 25,000 households chosen randomly throughout the state to participate in the initiative have already received their first Home Energy Report, according to PSNH spokesman Mike Skelton. The remaining 15,000 reports will go out over the next five weeks, and will continue monthly at least for the next year.”
February 27, 2014