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  • “The Department of Energy (DOE) recently proposed increasing energy efficiency standards for residential gas furnaces. While the regulation pursues multiple goals, the agency's case for establishing the standard ultimately rests on its claim that forcing consumers to purchase more energy-efficient furnaces will save consumers money. However, the agency's approach to energy efficiency is flawed. Studies suggest that the agency's estimates may be too optimistic, and consumers may not actually realize the promised energy savings. [. . .} Private companies provide tools that consumers can use to easily compare the energy savings from more efficient furnaces. For example, Opower teams up with utilities around the country to provide utility customers feedback on energy use through its Home Energy Report”

    Debate over furnace efficiency standards heats up

    July 6, 2015

  • “The seed that we planted in this man’s mind may change everything.” – Dom Cobb (Inception)
    While the quote above reads to most with only a Leonardo DiCaprio-style swagger, it is rapidly becoming the prophecy of many innovators. From Silicon Alley to Silicon Valley, investors are captivated by startups leveraging research in cognitive science to affect user behavior. Timeful, FitStudio, and OPower are three of the most recent seeds planted to help users become better versions of themselves.”

    Planting The Seed: Silicon Valley, Mind Control And Finding Order In Chaos

    June 30, 2015

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  • “Glendale Water & Power announced the continuation of its partnership with Opower (NYSE:OPWR), to support customers in saving energy during peak hours using Opower's behavioral demand response (BDR) solution, Peak Day Alerts. The companies also released the results of last summer's BDR program, which empowered GWP customers to reduce peak demand by six percent while driving an 85% customer satisfaction rate.”

    Glendale Water & Power Renews The Peak Day Alert Program to Help Customers Save Energy During Peak Times

    June 25, 2015

  • “The Tibbitts’ story is just one example of why Rocky Mountain Power is tucking home energy reports into electric bills. The reports don’t just inform customers, but they also motivate them. Doing better turns out to be a big incentive to use less electricity.”

    Electric Bill Reports Help Save Energy

    May 28, 2015

  • “Utilities are finally getting into the game, already figured out by Amazon and Netflix, of analyzing who you are and sending personalized communications that suit you.Illinois-based Commonwealth Edison is taking this kind of customized marketing to a new height with a segmentation tool now offered by Opower.With this program, you are no longer a generic electricity consumer who will receive a generic message about the value of saving energy.  Instead, you’re someone who lives in a 10-year-old house, heated by natural gas. You bought a refrigerator last year, and you have a pool. And while you’re a bit skeptical, you’re willing to pursue energy efficiency, if its virtues are presented to you in a certain way. The utility’s job is to figure out the way.”

    Saving Energy: I’ll Do it My Way

    April 14, 2015

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