White Papers & Articles

  • Transform Every Customer into a Demand Response Resource: How Utilities Can Unlock the Full Potential of Residential Demand Response

    Opower - October 21, 2014

    More and more, utilities are choosing demand response (DR) as a way to balance grid operations, lower energy prices for consumers, and integrate renewable resources like solar power. Utilities have traditionally relied on large commercial customers to achieve those results. Yet residential customers represent a huge, untapped DR resource. How can utilities reach deeper into their service territories to engage the 95% of homes that aren't participating in DR? Leaders in the space are looking beyond existing models and employing solutions that take advantage of these industry trends: New customer-facing technologies Regulatory support for dynamic rates Consumer adoption of connected devices To get the most out of their DR programs, utilities need to employ a comprehensive approach based on three key strategies. Curious to know what these 3 strategies are? Read on to find out! Please complete this form to download the white paper. An asterisk (*) indicates required information.
  • The Value of the Engaged Energy Consumer (EMEA)

    Opower - October 20, 2014

    Energy retailers around Europe are under more strain than ever before. Competition, regulators, and consumers are pushing energy prices down. Load growth is finally starting to slow. The fundamental drivers of the old utility business model are under attack, and, on top of it all, technological leaps like distributed generation are dramatically reshaping the relationship between utilities and their customers.
  • The Value of Utility Customer Engagement

    Opower - June 26, 2014

    Utilities around the world are planning or deploying massive customer engagement initiatives, and for good reason. Customers in the U.S. currently spend less than seven minutes each year interacting with their utilities, and persistent deficits in customer engagement can become a major liability. Successful customer engagement creates significant value for utility shareholders. Opower has developed a business case framework to quantify potential benefits of customer engagement through cost savings across various areas of utility operations. This whitepaper identifies the value of customer engagement.
  • Unlocking Energy Efficiency for Low-Income Utility Customers

    Opower - June 19, 2014

    Low-income energy efficiency programs provide financially vulnerable utility customers with important energy savings. To date, low-income programs have faced challenges in driving participation among the over 10 million American families below 200% of the federal poverty level. This whitepaper discusses how utilities can engage these customers to drive important bill savings, energy savings, and broader system benefits.
  • Unlocking the Potential of Behavioral Energy Efficiency in Europe

    Opower - June 12, 2014

    Behavioural energy efficiency programmes are built on a single powerful idea: that providing people with better information about their energy use motivates them to use less. When utility customers start receiving proactive, personalised insights into reducing their energy waste, they pay attention and start changing their behaviour, transforming into a clean energy resource. This first-of-its-kind study quantifies how Home Energy Reporting -- an established, cost-effective, highly scalable type of behavioural efficiency programme -- can drive these results in 26 European countries. Deploying behavioural energy efficiency programmes could save enough energy to power every home in five European countries -- plus those in Strasbourg and Brussels.
  • Setting the Stage for Efficient Customer Behavior

    Opower - May 13, 2014

    Heating and cooling often represent up to 50% of typical home energy use. Efficient HVAC systems and better insulation are examples of programs that have succeeded in reducing the power needed to cool or heat a home to a specific setpoint. But the largest existing opportunity — encouraging efficient setpoints through the thermostat — remains untapped. Though thermostats have delivered reliable demand response for years, their performance in driving energy efficiency is much less consistent.
  • Unlocking the Potential of Behavioral Energy Efficiency in Canada

    Opower - May 7, 2014

    As utilities increasingly consider behavioural energy efficiency to supercharge their residential energy efficiency portfolios, it is important to consider the savings potential of these programs. However, only a few studies have attempted to quantify their full savings potential. A new study by Opower examines the achievable savings potential from behaviour change within the residential sector at a national scale.
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