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  • Unlocking the Potential of Behavioral Energy Efficiency

    Opower - November 7, 2013

    Shocks to the efficiency landscape, including the saturation and phase-out of CFL programs and falling electricity generation costs, mean that there are fewer programs available to deliver large-scale and cost-effective energy savings. As a result, utilities are increasingly turning to behavioral programs to supercharge their residential energy efficiency portfolios. As the landscape for energy efficiency changes, it is important to consider the savings potential of these programs. Opower has examined the achievable savings potential from behavior change within the residential sector at a national scale. You can read our findings by downloading the whitepaper here.
  • Five Universal Truths About Energy Consumers

    Opower - October 8, 2013

    This report unveils a set of key insights that we’ve termed the “5 Universal Truths” — 5 things that are true for utility customers everywhere, irrespective of geography or regulatory environment. The paper also covers how utilities can use these truths to improve the customer relationship.
  • Is Mobile Turning Into A Missed Opportunity?

    Opower - July 9, 2013

    Today, most utilities approach mobile in a reactive way. Customers have moved towards mobile devices, and utilities have struggled to respond. As a result, initial solutions have consisted of basic, mobile-optimized websites or transaction-oriented applications. This white paper examines how other industries that have engaged their customer base through mobile and presents best practices for the utility sector.

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  • Opower's Solution Reduces Smart Meter Roll-Out Risks

    Verdantix - October 1, 2012

    Following $4 billion of US stimulus funding in 2008, smart meter deployments in the US have taken off and there are now in excess of 27 million meters deployed. One of the features of these roll-out programmes has been the relative lack of customer engagement, so today utilities such as BGE, and Pacific Gas and Electric Company (PG&E) face opposition from their residential customer base where users fail to understand the value of these devices. Opower has developed a customer engagement platform that provides utilities with a way to demonstrate the benefits of smart meters to customers. Since 2007, Opower claims to have delivered energy savings of over $165 million to the end customers of its utility clients. This report helps utilities better understand this offering and finds that Opower’s strategy and market timing means the firm is well positioned to succeed in a market that has already seen the demise of home energy management offerings from Google and Microsoft.
  • Behaviour Change and Energy Use

    The United Kingdom's Cabinet Office - Behavioral Insight Team and the Department of Energy & Climate Change - July 6, 2011

    Drawing on evidence from behavioural economics and psychology, this paper outlines steps the Government is taking to work with the private sector to address the energy challenges currently facing the UK.
  • M&V Principles for Behavior-Based Efficiency Programs

    The Brattle Group - May 31, 2011

    A guideline document which puts forward the main principles of scientific research that yield a statistically valid program design and program impact metrics for behavior-based efficiency programs.

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